Meet the Herd: Say Hello To Justin

People & Culture

A few things to know about this guy.

  1. His last name is also a letter.

  2. He can out-beatbox some of the pros.

  3. There wasn't a dry eye in the room when he recited his handwritten wedding vows last April.

Folks, say hello to Justin Oh, Yik Yak's Lead Product Marketing Manager! Justin left the ad agency world in July of 2014 to work for a little startup called Yik Yak. Before Justin's grand arrival, there was no marketing department. In fact, we only had eight other employees! 

Luckily for us, Justin wasn't short of the experience or creative ideas needed to develop and drive our marketing strategy. I can honestly say that Yik Yak wouldn't be the company you know and love without this important team player. And, no, I'm not just saying that because he's my manager. :)

When he's not hard at work strategizing our next move, you can usually find him schooling someone in ping pong or giving advice on where to find the best tacos in Atlanta. 

Q: What inspired you to work as a marketer?

A: I've always been intrigued by the power of brands. A brand can turn fizzy sugar water into the world's most valuable brand. That blows my mind.

Q: Why did you decide to work at Yik Yak?

A. Before Yik Yak, I worked in the ad agency world where there's always a certain amount of ownership missing in all the work you do because, at the end of the day, you're providing a service for your client.

What led me to make the jump to Yik Yak was the simple and unique product proposition and the fact that even while being so young, the company had already begun to build a powerful brand that strongly resonates with its audience. Being located in my hometown of Atlanta was also a huge plus.

Q: Who inspires you at Yik Yak?

A: I'm partial to the 3 people I work with the most on a daily basis: Alex, Sharon, and Daniel. It's really inspiring to see how much heart and soul they put into everything they do. It doesn't matter if the task is big or small.

They take pride in what they do because they know it makes an impact. One of our core values is to put the herd first, and these guys live out that value every day they come to work.

Q: Who's the funniest person at Yik Yak and why?

A: Too hard to pick one. On Snapchat, I'd definitely have to give it to Daniel. Dude is always creating dark comedy gold on there. Haris always cracks me up with his creepy old guy from Family Guy impression.

Then there's Ben, with his obscure anime references that maybe 4 people in the office understand (which makes them all the more funnier). In the end, everyone has their own flavor of humor here, and that's one of the main reasons I love coming to work every day.

Q: What are your hobbies outside of work?

A. Food and travel. I go through these seasons of being hooked on a certain type of food. For the past couple of months, it'd been tacos. It led me on a search throughout Atlanta (mostly Buford Highway) for the best tacos and culminated in a recent trip to Mexico City.

Q: What's the best life advice you’ve received, and who was it from?

A: Mr. Adams, my 10th-grade math teacher used to always tell us, "Say what you mean and mean what you say."

Q: What is the highest number of upvotes you’ve received on a yak? 

A: If we're counting Peek submissions, maybe 2000 or so? If we're not counting Peek submissions, somewhere around 180.

Q: What’s a fun fact that no one would guess about you?

A: I won my high school talent show for beatboxing.

Q: What songs are included in the soundtrack to your life?

A. Arcade Fire - Wake Up, Death Cab for Cutie - Brothers on a Hotel Bed, Atmosphere - God Loves Ugly, Drunken Tiger - 8:45, The Flaming Lips - Do You Realize?


Q: If you could learn to do anything, what would it be?

A: Drawing

Q: What is your favorite part about living in Atlanta?

A: The strong sense of community. Atlanta is rising and growing, and everyone is willing to make time to help each other out.

Q: If you could give one piece of advice to someone looking for a job in tech, what would it be? 

A: Make things. Now. Don't wait for that "perfect moment" where you'll meet a coder and they'll, for some inexplicable reason, code that brilliant idea for you. The most successful people in tech are those who don't take no for an answer and don't wait for the right time.

Q: Would you rather be a tiny elephant or a giant hamster?

A: A tiny elephant. With a giant heart. (EVER HEARD OF DUMBO?)